What Is Love? - York Mediale
What is Love? tells the story of a young couple, Jack and Amelia, while they work in different countries. When they begin to neglect their relationship, AI detects the problem and steps in to help.
Set in the near future, in a world where Artificial Intelligence is commonplace within our daily lives, What is Love? tells the story of an ambitious young couple, Jack and Amelia, while they work apart in different countries. When they begin to neglect their relationship, AI detects the problem and steps in to help.
Onlookers are invited into the narrative as Jack and Amelia’s mediated life unfolds before their eyes and ‘fate’ takes hold.
Powered by The Cutting Room, an Object Based Media tool developed by Davy Smith, What Is Love? premieres a new breed of storytelling, algorithmically tailored to each viewer.
No two voices or vantage points need be the same, as edit decisions are controlled in real time. Technology responds to the audience in terms of length, depth of interest, location, personal preferences, lifestyle, age and more.
Considered to be the future of broadcasting by the BBC, this technology has been developed by Digital Creativity Labs at the University of York and BBC R&D.
Exclusively for York Mediale, the partnership commissioned Symbolism Studios to create What Is Love? in the first public airing of this new technology.